Why We need Measure X

A YES vote on Measure X will ensure the county can effectively regulate Cannabis businesses, provide for public health, and expand proven programs for our children.

Measure X Funding Breakdown

This special tax is not an additional tax Cannabis businesses pay. This measure designates the money into these two buckets.

50% of the revenue raised...

…will be used to fund public health,
homeless mitigation,
and enforcement of cannabis codes and statutes.


50% of the revenue raised...

…will be directed to programming that benefits children and youth (home visitation, preschool, childhood literacy programs, after-school programs), and drug programs with special emphasis on children in neighborhoods and populations with the most disparities.

Why this time is different!

A Second Shot!

Measure X is a reboot of Measure B. Why we believe we can see it across the finish line this time…

  • #1 No organized opposition
  • #2 Higher budget to start – help us grow our resources!
  • #3 We are working with experienced partners who are highly successful in both kids and Cannabis campaigns.
  • #4 Much higher voter turnout expected this year with voters who are very likely to vote yes on Measure X.

3 things to remember

Cannabis is already legal and Measure X will ensure the industry pays a fair share.

Measure X will bring more jobs to the county.

Measure X will fund much needed programs for our children and youth.

Join Us In Supporting San Joaquin County Kids!

Why you should join us!

Now more than ever we need to ensure that our children and youth have the resources they need to thrive. This new revenue is an opportunity to expand proven programs for children and youth that have seen significant cuts through the years and due the impacts of Covid 19 our community may be looking at even more cuts to desperately needed programs.

What happens if the tax doesn’t pass?

Taxpayers like you will be covering the impacts of prop 64 and we will miss the opportunity to fund vital programs that help our kids. However, Cannabis businesses will begin opening without any revenue to offset impacts to our community. Cannabis is here to stay. Measure X will ensure Cannabis business pay a fair share AND that this new revenue funds desperately needed programs for our kids. 

Cannabis is here.

Let’s make sure Cannabis pays a fair share
and the money gets to kids.

Follow us


Tom Patti

San Joaquin County Supervisor

Supporting Measure X will open up more jobs in San Joaquin County and enable us to expand vitally needed programs for the homeless, public health and children. This is a user tax only Cannabis businesses will pay and is the best path forward for the future of our county.

Kathy Miller

San Joaquin County Supervisor

Measure X will only tax cannabis businesses and ensure that they pay their fair share, just like any other business in San Joaquin County. With 50% of these taxes guaranteed to fund vital services for our children and youth, like early childhood education, family strengthening, after school and mentoring programs, Measure X will provide opportunities and better outcomes for ALL of San Joaquin County’s children.

Miguel Villapudua

San Joaquin County Supervisor

Cannabis businesses are being approved right now in the county. A yes vote on Measure X will make sure these businesses are dealt with in a fair, consistent manner and give us the ability to invest in vitally needed programs for kids, homelessness services and public health.

Susan Eggman


Michael Tubbs

Mayor of Stockton

Susan Lenz

Stockton City Councilmember

Veronica Vargas

Tracy City Councilmember

Dan Arriola

Tracy City Councilmember

Kay Ruhstaller

Executive Director, Family Resource and Referral Center

Jose Rodriguez

President & CEO, El Concilio

Joelle Gomez

Executive Director, Children’s Home of Stockton

Christina Gilbert

Director, San Joaquin Children’s Alliance

Cymone Reyes

Executive Director, San Joaquin Pride Center

Kathy Hart

Former President, Delta College

Lange Luntao

Trustee, Stockton Unified School District

Candelaria Vargas

Trustee, Stockton Unified School District

Tori Verber Salazar

District Attorney, San Joaquin County